Client Profile.
Digital Marketing Agency, Singapore
Objective.
This project involved verifying the identities of celebrities, product brands and companies in client’s web-based database for social networking sites like Twitter, YouTube, Facebook, and vkontakte (Russian Social Media).
The Solution.
A team of well-trained researchers were allotted to the project; who did thorough web research using the client’s database as a reference.
Challenges.
- Maintaining accuracy was the utmost priority. Since, it was all about verifying the accounts of the celebrities and products; lack of attention cannot be tolerated.
- Ensure that the data is relevant and compiled in proper order to make it accessible to the client.
- Deliver the outputs in the quickest turnaround time.
Benefits.
Extensive data research allowed our professionals to verify only genuine celebrity accounts, therefore, the chances of impersonations mitigated.
The Solution.
- It all started by building a strong team of web researchers having a keen sense to details.
- With a remote login accounts, our professionals accessed the online database of the client.
- Next thing, we do was to undertake a thorough research wherein we verified the details of the celebrity accounts with the details provided on the internet and the internal database of the client.
- Once, the initial research and verification was done, the quality controller conducted extensive quality checking to ensure that any unauthentic account is not verified; further creating problems.
- On an average 35 identities were verified each day.
