Image Enhancement for a Car Dealer in Denmark

The Challenges.

• Every car had 10 to 12 photos, and each photo required enhancement.
• Some of the pictures of the cars were captured from an angle which made it look small, & our task was to enhance the images to give the car in the picture an appropriate size.
• Removing elements like dust particles and reflections.

The Solution.

Delivered 15,000 images with post production of covering the entire background with car’s image. Removing dust particles, reflections and other distracting elements found on images of the car through clipping path.

Benefits.

• Our USP of delivering edited images in the quickest turnaround time of 8-12 hours; worked well for our clients.
• Advanced photo editing software with latest versions were used which made it convenient for the client to use the images on eCommerce websites and various other formats.
• Confidentiality, copyright and privacy was the top priority, as images were not merged, published, distributed, sub-licensed, sold or inseminated further.
• Fast & efficient services, saved time & cost of hiring additional resources at client’s end.

Technology / Software.

After comprehending client requirements; it was concluded to use Adobe Photoshop for editing and Adobe Lightroom for color corrections for successfully executing this image enhancement project.

HitechDigital’s Solution.

For post processing images of cars & make them more attractive, clipping path experts clubbed with removing elements like dust particles and reflections, were put at task. Images were uploaded on server for processing as per client specifications. 10 plus graphic designers working on this ongoing project, enhancing more than 1,200 images a month. To attain this challenging task a workflow was designed, which ensured that a designer would work only on his/her area of expertise in coordination with internal checklist & specifications by client. Multilayered quality check process was followed. Upon completion, the process of data transfer through server was followed to send, images back to the client.